Customizing the emails we send to your customers

You have pretty much full control over the content in the emails we send your customers. You can't add any custom styles (if you're a developer and understand what that is), but apart from that it's pretty flexible. 

Specifically, you can customize the following:

  1. From name & email address
  2. Subject line
  3. Your logo & where it links to
  4. Intro text
  5. Add an extra call-to-action button underneath the gift card image
  6. The footer text/signature

What the recipient gets

Here's what the email to the recipient looks like by default:

How to customize the words/logo

Head over to email settings in the dashboard where you will be able to edit the wording and logo. 

You may want to include some contextual information with your alternative wording, such as the purchaser's name or the item they have been bought etc... 

You can do this by typing the following into the subject line, intro text, footer text/signature & button fields:

  • {{PURCHASERNAME}}  to enter the purchaser's name (e.g. "Lee")
  • {{RECIPIENTNAME}}  to enter the recipient's name (e.g. "Alex")
  • {{ITEMBOUGHT}}  to enter the item bought (e.g. "60 minute massage" or "2 x All you can eat steak" or "£50 gift card")
  • {{CODE}}  to enter the gift card code(s) (e.g. ABC12, may be a comma separated string of codes)


{{PURCHASERNAME}} just bought you a "{{ITEMBOUGHT}}" gift card  will output as Lee just bought you a "60 minute massage" gift card 

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